Hulumtimet e fundit nga sektor\u00ebt e medias dhe organizatat e monitorimit t\u00eb teknologjis\u00eb kan\u00eb nxjerr\u00eb n\u00eb pah nj\u00eb dukuri shqet\u00ebsuese rreth m\u00ebnyr\u00ebs se a po zbatohen rregullat e reklamimit n\u00eb platformat e m\u00ebdha digjitale. Analizat e kryera tregojn\u00eb se gjiganti i teknologjis\u00eb Meta vazhdon t\u00eb lejoj\u00eb shfaqjen e reklamave t\u00eb bixhozit online n\u00eb rajone dhe shtete ku veprimtari t\u00eb tilla ndalohen rrept\u00ebsisht me ligj, duke shp\u00ebrfillur shpeshher\u00eb edhe politikat e veta t\u00eb brendshme t\u00eb siguris\u00eb.
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Ky fenomen ka ofruar baz\u00ebn p\u00ebr kritika t\u00eb ashpra nga ekspert\u00ebt e fush\u00ebs s\u00eb siguris\u00eb digjitale, t\u00eb cil\u00ebt pyesin se si sistemet e moderimit dhe algoritmet e automatizuara t\u00eb platform\u00ebs d\u00ebshtojn\u00eb kaq leht\u00eb n\u00eb parandalimin e p\u00ebrmbajtjeve t\u00eb ndaluara. Kritika kryesore godet faktin se fitimet financiare nga fushatat e paguara t\u00eb basteve shpesh marrin p\u00ebrpar\u00ebsi ndaj respektimit t\u00eb legjislacionit vendor dhe mbrojtjes s\u00eb p\u00ebrdoruesve nga kompanit\u00eb e m\u00ebdha t\u00eb teknologjis\u00eb.<\/p>\n\n\n\n
N\u00eb aspektin praktik, lejimi i k\u00ebtyre promovimeve rrit ndjesh\u00ebm ekspozimin e qytetar\u00ebve, p\u00ebrfshir\u00eb edhe shtresat e ndjeshme apo t\u00eb miturit, ndaj rrezikut t\u00eb var\u00ebsis\u00eb nga bixhozi. Nd\u00ebrkoh\u00eb, autoritetet rregullatore lokale n\u00eb vendet e prekura p\u00ebrballen me v\u00ebshtir\u00ebsi t\u00eb m\u00ebdha p\u00ebr t\u00eb kontrolluar fluksin e reklamave nd\u00ebrkomb\u00ebtare q\u00eb shfaqen n\u00eb feed-et e p\u00ebrdoruesve pa asnj\u00eb penges\u00eb fizike apo juridike.<\/p>\n\n\n\n
N\u00eb aren\u00ebn globale, kjo situat\u00eb po p\u00ebrdoret nga qeverit\u00eb dhe institucionet ligjv\u00ebn\u00ebse p\u00ebr t\u00eb k\u00ebrkuar masa edhe m\u00eb t\u00eb rrepta nd\u00ebshkimore ndaj platformave digjitale. Presioni po rritet q\u00eb rrjetet sociale t\u00eb mbajn\u00eb p\u00ebrgjegj\u00ebsi t\u00eb plot\u00eb ligjore dhe financiare p\u00ebr \u00e7do shkelje t\u00eb ligjeve t\u00eb loj\u00ebrave t\u00eb fatit q\u00eb transmetohet p\u00ebrmes hap\u00ebsirave t\u00eb tyre komerciale, duke i dh\u00ebn\u00eb fund qasjes tradicionale t\u00eb vet\u00eb-rregullimit.<\/p>\n\n\n\n
Ky problem d\u00ebshmon se korporatat e m\u00ebdha ende nuk kan\u00eb arritur t\u00eb nd\u00ebrtojn\u00eb mekanizma efektiv\u00eb t\u00eb etik\u00ebs dhe pajtueshm\u00ebris\u00eb ligjore.<\/p>\n","protected":false},"excerpt":{"rendered":"
Hulumtimet e fundit nga sektor\u00ebt e medias dhe organizatat e monitorimit t\u00eb teknologjis\u00eb kan\u00eb nxjerr\u00eb n\u00eb pah nj\u00eb dukuri shqet\u00ebsuese rreth m\u00ebnyr\u00ebs se a po zbatohen rregullat e reklamimit n\u00eb platformat e m\u00ebdha digjitale. Analizat e kryera tregojn\u00eb se gjiganti i teknologjis\u00eb Meta vazhdon t\u00eb lejoj\u00eb shfaqjen e reklamave t\u00eb bixhozit online n\u00eb rajone dhe […]<\/p>\n","protected":false},"author":2,"featured_media":1603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,11],"tags":[828,826,827,829,825,824],"class_list":["post-1599","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-opinione","category-teknologji","tag-meta","tag-bixhozi-online","tag-etika-e-teknologjise","tag-rregullimi-i-internetit","tag-rrjetet-sociale","tag-siguria-digjitale"],"_links":{"self":[{"href":"https:\/\/arttmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/1599","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arttmedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arttmedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arttmedia.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/arttmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1599"}],"version-history":[{"count":1,"href":"https:\/\/arttmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/1599\/revisions"}],"predecessor-version":[{"id":1604,"href":"https:\/\/arttmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/1599\/revisions\/1604"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arttmedia.com\/index.php?rest_route=\/wp\/v2\/media\/1603"}],"wp:attachment":[{"href":"https:\/\/arttmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1599"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arttmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1599"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arttmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}